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Jeff Truan has worked in the specialty finishing and thermal laminating industry for over 19 years. He started as a trade laminator by running equipment, so understands first-hand how film laminate production works.
Jeff has been a pioneer in the packaging process and has helped automate workflow and improve productivity with industry leaders like Shutterfly, Amazon, and Lifetouch. Jeff understands the needs and challenges of the commercial print, packaging, photo, and publishing worlds.
The 7 Truths of Packaging: How to Leverage Specialty Laminate Films in Today’s Market
Today’s consumers expect an experience when they make the decision to purchase a product. Packaging must appeal not only to the eye but also touch as well as other senses. Learn how to create dynamic print and packaging solutions that capture their attention and increase market share for your brand. From unique textures to holographic effects, specialty laminate films can be utilized to achieve a wide gamut of creative outcomes to help make your product the center of attention. These combine the best of sight and touch—every time!