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Experienced Marketing leader with a demonstrated history in the packaging industry. Strategic marketing and communications professional skilled in Business Development, Sales, E-commerce, Sales Management, and Team Building. Passionate about developing strong, value based partnerships that lead to mutual growth.
As Vice President of Marketing for Pregis, Dache' is responsible for driving customer focused sales and marketing initiatives across North American business. Includes strategic customer management, corporate branding, communications, demand development and support of segmentation efforts. Fortunate to have the opportunity to help customers create 'huggable moments' and bring joy to the unboxing experience by promoting the best protective packaging products in the industry!
Packaging Damage and Its Impact on Consumer Sentiment
Damaged shipments create significant costs for business. From duplicate order entry to return freight and labor, the costs associated with re-processing a shipment add up fast. But perhaps the costliest result of damage is the negative impact on customer lifetime value. When comparing the time and cost to acquire a customer with the risk associated with a poor packaging experience, today’s leading brands know that preventing product damage is good business. Discover the 5-step process to quantifying the cost of damages for your company – and how to avoid them!